Campaign Specialist, Acquisition | NSW - Sydney

Job reference number: ALL/1265728/EXT

When you work at Allianz, you’re part of a strong global insurer, helping to protect over 3 million Australians. You’ll have opportunities to grow and drive your career your way, work with people from all different backgrounds, and feel free to bring fresh thinking. And you’ll get the support you need to have an enriching career and enjoy what really matters to you.

Acquisition Campaign Specialist - Sydney CBD - Permanent

  • Join our Consumer Marketing team based in the Sydney CBD
  • Work with a large range of stakeholders across the business
  • Great opportunity to use your time management and acquisition marketing skills

This role will be responsible for supporting the management and execution of all consumer acquisition marketing initiatives, with the ultimate aim of increasing new customers and providing the best possible customer experience. This role will execute campaigns and programs across various mediums including online, contact centre, digital, eDM, events, tenders field marketing and web – across a wide range of stakeholders across the Allianz business and its subsidiaries. This is a Full Time Permanent position based in our Sydney CBD offices.

Your responsibilities in this position will include:

  • Support the Senior Marketing Manager, Acquisition in developing, communicating and implementing acquisition strategies.
  • Work with business partners to execute customer lead marketing activities to drive acquisition of new and customers
  • Manage and update a concise annual acquisition marketing campaign calendar
  • Assist in analyzing potential customer touch points
  • Implement End to end marketing acquisition campaigns
  • Manage campaign budgets and deadlines relevant to campaigns
  • Ensure all compliance requirements are met with respect to all marketing and campaign activity
  • Ensure Business Partners expenditure is tracked against budget

Experience required to be a success:

  • Minimum 2 years of experience in Marketing, Insurance, or similar service based organisation
  • Knowledge of B2B and B2C marketing
  • Customer centric acquisition marketing
  • Cross channel execution experience
  • Exposure or experience with Adobe Campaign platform highly regarded, but not mandatory
  • Exceptional planning and execution of marketing activity based data and insights
  • Ability to manage cross channel marketing campaigns
  • Understanding of digital channels and experience in using digital to drive direct response acquisition programs
  • Ability to effectively manage expense budgets
  • Strong written and verbal communication skills and attention to detail in order to brief campaigns effectively
  • Superior Excel and presentation skills

Come and work at a place where you matter.
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